Privacy FAQs

What information does NBCUniversal have about me?

Depending on the Services you use, below are some examples of information we may have, how we have collected it, and how we might use and disclose it. To learn more about what data NBCUniversal may have, you can consult our Privacy Policy. To exercise your data rights, go here.

• Information you provide to us, for example:
  • Contact information and account registration details, such as your email address to send you messages about your favorite reality shows. 
  • Identification and demographics, such as gender, education and genres of movies you are interested in, so we can personalize your experience. 
  • Transactional data, such as the tickets you have purchased with us, so that we can ensure you have the appropriate entitlements. 
  • User-generated content, such as photos or videos that you upload, so that you can participate in a competition. 
  • Research and feedback, such as your comments, so that we can improve our services.
  • Wellness and fitness data, such as your step counts or physical activity from connected apps or devices, so that you can manage your fitness levels, wellness goals, nutritional preferences and completed workout challenges.  
  • Biometric identifiers, such as your fingerprints if you visit our Parks to prevent fraud. 
  • Audio and video, such as an audio recording of a customer service call, so that we can train our staff. 
• Information we collect automatically, for example:
  • Device information and identifiers, such as your IP address or browser type, so we can ensure our website is optimized to your viewing needs. 
  • Connection and usage data, such as the fact that you opened one of our emails, so that we serve you more relevant content. 
  • Geolocation, such as your city to ensure we serve our live content in the right time zone. 
• Information we obtain from third parties, for example:
  • Information from public and commercial services, such as your shopping preferences to better tailor advertising to you.
  • Social media information, such as your social media login data if you choose to sign into one of our services that way.
  • Information from third party partners in connection with providing our services, such as authentication information to help prevent fraud and provide a seamless experience across platforms.

How does NBCUniversal use my personal information?

Depending on the Services you use, below are some examples of how we might use it. To learn more about how we use data NBCUniversal you can consult our Privacy Policy. We may use information in order to:

• Provide the NBCUniversal Services, for example if you have trouble accessing a feature on a website, we can offer you support. We may also use the fact that you had trouble to work to improve that feature or create new ones. 
• Personalize your experience, for example if you like to watch action movies, we may show you other action movies you may enjoy. 
• Send you marketing communications, for example we may send you information about a sweepstakes to win a trip to our Parks.  
• Provide a seamless experience across platforms, for example, we will recognize your log-in so you can finish the tv episode you started on a different device and serve you advertising based on what you view. 
• Market and Advertise for third parties, for example we may take the fact that you enjoy articles about celebrities and use that fact to serve you relevant or related advertisements.
• Help ensure the safety and security of our services, and properties, for example we may detect an unauthorized attempt to log in to an account.   

How does NBCUniversal disclose my personal information?

Depending on the Services you use, below are some examples of how we might disclose your personal information. To learn more, please consult our Privacy Policy.

• Related Companies. For example, we may want to understand audience overlap with Sky.
• Advertisers, Advertising Networks, and Other Third Parties. For example, we may collect a device ID along with the content you have viewed and conclude you may enjoy scary movies. We may then pass your device ID along to an advertising network in order to serve you advertisements about scary movies. 
• Partners. For example, you may ask us to share your information with an airline or hotel in order to book a flight as part of a vacation package. 
• Social Networks. For example, you may click ‘share’ to have a news story from an NBCUniversal property appear on your social media account. When you do this some information about you will be passed to the platform. 
• Service Providers. For example, we may user a vendor to collect data about a user’s ‘journey’—what webpage they start on, what pages they view and for how long--to optimize our website. We may also disclose some information about content you view to ratings and measurement services such as ‘Nielsen TV Ratings’.
• Search Engines. For example, if you post a picture of a drawing you made on one of our websites, that drawing may then be available via search engines since the website is publicly available.
• Law Enforcement. For example, we may work with law enforcement if we detect potential fraud on one of our digital platforms.

How does NBCUniversal use tracking technology like cookies?

We and our partners use cookies, pixels and other tracking technologies to provide you the NBCUniversal products and services you’ve requested (e.g., to remember items you’ve placed in your shopping basket or enable an embedded video player), to improve your browsing experience, including serving you personalized content and ads on and off NBCUniversal sites (for which, in some jurisdictions, we’ll first seek your consent), for web audience measurement and analytics, and so we can improve our products and services, and secure our web properties. On occasion, we may be able to identify you across devices (e.g., your mobile and PC) and will do this to ensure a more streamlined offering. To learn more, visit our Cookie Notice.

Does NBCUniversal Sell or Share or Process my Personal Information for Targeted Advertising?

California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, Oregon, Texas, Utah, and Virginia residents may opt out of the “sale” of their personal information. Such residents may also opt out of the sharing or processing of their personal information for targeted advertising. 
We provide third parties such as advertisers and advertising networks (including social media networks) information including identification and demographics; device information and identifiers, such as IP address, and unique advertising identifiers and cookies; connection and usage information, such as browsing history or app usage; hashed identifiers [contact information], geolocation information, such as city; and inference data in order to enable marketing to you and delivery of targeted advertising on the NBCUniversal Services or other sites.  Advertising, including targeted advertising, enables NBCUniversal to provide you certain content for free and provide relevant offers to you.  The disclosure of such personal information listed above to these third parties to assist us in providing these services may be considered a “sale” of personal information under applicable law and is sharing of personal information and the processing of personal information for targeted advertising purposes.

If you or (in certain states where required by law) your authorized agent would like to opt out of NBCUniversal’s use or disclosure of your information for such purposes (to the extent this is considered a sale, share, or targeted advertising), you may do so in the footer or settings menu of the brand with which you engage by selecting “Your Privacy Choices” link.

You may still receive advertising, including personalized ads based on NBCUniversal data on the Services.  On some of our websites and applications when you click the “Your Privacy Choices” link in the website footer or in the application settings menu, you will be shown a tool that allows you to opt out of the online “sales” and sharing/processing of personal information for targeted ads on the website and application.  Please note, if you use different browsers, devices, or services you will need to make your elections separately. In some cases, you may also be presented with form fields to complete, in those cases we ask for your email address or other information so we may add it to an appropriate suppression list. In other cases, you will be directed to this page where we provide additional information and options for you to learn more about your choices and how to opt out from interest-based advertising more broadly.

Please note, if we do not detect that you are in California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, Oregon, Texas, Utah or Virginia, the opt out of sell or sharing/processing for targeted advertising data choices will not apply even if you take the actions described above.

Please note that if you have a legally-recognized browser-based opt out preference signal turned on via your device browser (such as Global Privacy Control), we recognize such preference in accordance and to the extent required by applicable law.

While NBCUniversal does not engage in the following activity, Nevada law requires us to post the following: certain Nevada consumers may opt out of the sale of “covered information” for monetary consideration to a person for that person to license or sell such information.  “Covered information” includes first and last name, address, email address, phone number, Social Security Number, or an identifier that allows a specific person to be contacted either physically or online.

If you are a Nevada resident who has purchased goods or services from NBCUniversal, you may submit a request to opt out of any potential future sales under Nevada law by filling out this form. We will maintain your request in the event our practices change.

Can I make a request to access, correct, or delete my data?

California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Texas, Utah, and Virginia residents with rights under local law may click here.  

In California, Colorado, Connecticut, Delaware, Montana, Nebraska, New Hampshire, New Jersey, Oregon and Texas their authorized agents may click here for access, correction, or deletion requests. Alternatively, California and Colorado residents or their authorized agents may call 1-800-447-0663 to make these requests. California residents may view annual California consumer request metrics here.

U.S. residents who wish to learn more about access, correction or deletion requests may click here.

If you are based outside the U.S. and would like to exercise any individual right, please fill out this online form.

For business partners who would like to exercise any individual right, please click here. For Universal+ consumers based in Latin America, you can exercise any individual right through this online form here. If you are a California resident business contact and want to make a request, please click here. 

Can I submit a request on someone else’s behalf? 

In accordance with local law, depending on your country or state or residence, a third party may be allowed to submit an individual rights request on your behalf. To learn more about authorized agents submitting requests for California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, New Jersey, Oregon and Texas residents click here.

How do I opt out of email marketing messages?

Open the email from the NBCUniversal brand you wish to stop receiving marketing from and click on the “unsubscribe” link in the footer of the message.

Following the above process will only unsubscribe you from the marketing messages from that particular brand. If you wish to opt out of the marketing distribution lists of multiple NBCUniversal brands, please do so on a per-brand basis.

• In the US you should see a “Your Privacy Choices” link in the footer or settings menu. 
• In the EU you should see a “Manage Cookie Preferences” link in the footer or settings menu. 
• If you use an ad tracker or blocker like Ghostery, please note that they also block consent management platforms, in which case you may not see the link in the footer appear.
• You can learn more about cookie management in our Cookie Notice.

• To learn more about Universal Orlando’s privacy practices, please visit their privacy information center, located here.
• To learn more about Universal Hollywood privacy practices, please visit their privacy information center, located here.

What data does NBCUniversal have about me?

In addition to the data fields described above (for example, we may have video of you if you visit one of our properties), we may also have:

• Business contact information, such as your business email so that our sales or PR teams can get in touch (with your consent, if required).
• Due diligence information, such as your background information, to ensure that we are legally allowed to do business with you.

How does NBCUniversal use the information they have about me?

In addition to the data uses described above (for example, we may collect your information if you visit our offices in order to secure our office space), we may also use your data:

• To build and manage business relationships, for example, we may use your office address to send you an invitation for an event.
• For compliance and risk management activities for business relationships, for example, gifts and business entertainment expense tracking.

• If you are involved in the casting process for one of our US productions, you can find out more about the data we collect and how we use it here.
• If you are involved in one of our US productions beyond the casting process, you can find out more about the data we collect and how we use it here.

If you are applying for a job with NBCUniversal or have done so in the past, you can learn more about the data we collect and how we use it here.

If you use NBCUniversal applications on an Apple device, you may notice some changes both in the app store and in the consents available. In an effort to provide clarity, we have offered some additional information below. 

• How do the categories in the Apple menu compare with your Privacy Policy? 
  • The Apple menu reflects categories of information collected through our Apple app while our Privacy Policy covers information collected through both Apple and non-Apple app products and services. 
  • Apple provided pre-defined categories that cannot be changed or clarified within the app store. Our Privacy Policy provides a more detailed overview of the categories of data we collect with examples to help you understand more about our services.
  • There are some differences in Apple’s categories and the categories in our Privacy Policy. For example: 
    • We use the category “transactional” to describe credit cards and other information that may be collected during a purchase as well as your purchase history and Apple uses the term “financial” to describe credit cards and “purchase history” to cover other information related to your purchase. 
    • We use the term “connection and usage” to describe data collected from your browsing history, search term history, and other interactions with our applications (such as clicking on a news story) while Apple uses “browsing history”, “search history” and “usage data” respectively. 

• The Apple store says my information is linked. What does that mean? 
  • Depending on the app you are using, we or our partners may link data collected on your application to your account, device, or identity for a variety of purposes. For example, we and our partners may link information in order to: 
    • Personalize your experience by tailoring viewing and content recommendations to you; 
    • Identifying you when you log-into our services so we can remember where you left off on a tv show you were viewing; 
    • Customize advertising or marketing messaging; or 
    • As otherwise described in our Privacy Policy.  

• The Apple store says my information is being used to track me. What does that mean? 
  • Depending on the app you use, we may use information collected from that app (including user or device data) together with data collected from other apps, websites and properties we do not own to tailor advertising or content recommendations on our app, inform you of our products and services outside of the app, and measure those activities using third parties. This helps us to continue to provide you with the free high-quality content that you love to watch and read as well as offers that are more relevant to you. 

• If I do not consent to ‘tracking’ on an Apple device what happens? 
  • Apple’s tracking consent restricts NBCUniversal from linking data collected from that App with third-party data for targeted advertising or advertising measurement. If you do not consent within a specific NBCUniversal Apple app, you may still receive tailored advertising or content recommendations from us, including targeted ads or recommendations based on the data that we collect from you directly elsewhere, including data collected across other NBCUniversal applications, websites and platforms. In addition, your choice does not affect the data collected prior to the launch of Apple’s Tracking Transparency framework. For more recently collected data, we will apply your most recent tracking choice to all the applicable data collected since the launch of the framework. For more information about your choices around data collection generally, please see your rights and choices.

If you use NBCUniversal applications on an Android device, you may notice some changes in the app store. In an effort to provide clarity, we have offered some additional information below. 

• How do the categories in the Android Data safety section compare with your Privacy Policy? 
  • The Android Data safety section reflects categories of information collected through our Android app while our Privacy Policy covers information collected through both Android and non-Android app products and services. 
  • Android provided pre-defined categories that cannot be changed or clarified within the app store. Our Privacy Policy  provides a more detailed overview of the categories of data we collect with examples to help you understand more about our services.
  • There are some differences in Android’s categories and the categories in our Privacy Policy. For example: 
    • We use the term “connection and usage” to describe data collected from your browsing history, search term history, and other interactions with our applications (such as clicking on a news story) while Android uses “app activity”, “web browsing” and “app info and performance” respectively. 
    • We use the term “provide the NBCUniversal Services” and to describe functions like authenticating you or verifying your identity while Android uses “app functionality” and “account management”. 

• The Android Data safety section says my information is shared. What does that mean? 
  • The Android store has a specific definition of sharing, which means transferring user data collected from the app to a third party. The Android store does not include as sharing transferring user data: (i) to a service provider that processes data on behalf of the app developer based on the developer’s instructions; (ii) for a specific legal purpose (iii) based on a specific user-initiated action. For more information on what Android considers sharing you can go to their support page here. NBCUniversal’s Privacy Policy here describes our sharing practices even those that do not fall under the Android store’s definition of share. 

• The Android Data safety section has a section focused on data deletion request mechanisms. Can you provide more information? 
  • If, under local law, you have the right to delete your data you can learn more via our Privacy Policy here. Please note that some NBCUniversal Services can only be provided if we have your information, therefore deletion of your information will result in termination of such Services.